Topping the charts and racing to the bottom It’s no surprise that “FREE” will get you more downloads and better rankings. The problem is that free isn’t a sustainable business model. EDIT : Here’s a little follow-up from Marco on June 17th.
Category Archives: Marketing
Easy App Promotion With Smart App Banners
You may have heard about Smart App Banners, introduced with iOS 6. They are a nifty way you can direct people from your website directly to download your app. These banners appear when somebody visits a web page with special code using Safari their iOS 6 iPhone or iPad. A small banner appears at the …
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How to Improve Your App Store Search Visibility
Chances are you think the App Store rankings are a bit of a mystery. You’re not alone. Very few developers and publishers have any idea, much less take the time, to understand. That’s crazy! Why would you spend so much time and money building an app without thinking about how people will find it? You …
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The App Reviews Formula
What if I told you there was an easy formula for pitching your app to bloggers and reviewers? And if that formula would give you a running start far beyond most apps? Why it Matters You want your app to sell – to get downloads. You might have the best idea, but if people don’t …